Coaching is a partnership.
Clients and coaches enter into a thought-provoking and creative process that magnifies new learning, designs specific actions, and gives accountability for clients to achieve their goals their desired outcomes.
Coaching is personal.
Coaches serve the unique needs of clients with genuine concern for their welfare. Clients, whether individuals or organizations, drive the topics and the desired outcomes. Coaches provide the structure and environment for achieving success. To that end, every coaching conversation includes these essential characteristics:
CONFIDENTIALITY | TRUST | OPENNESS AND SAFTETY | SPEAKING THE TRUTH
Coaching honors clients as experts.
Unlike athletic coaches who are seen as experts who direct athletes, professional coaches see clients as the experts in their lives and work. They are viewed as creative, resourceful, and whole.